This project (given at MICA's Pre-College program) was to create a branding system based on a client's company proposal. My client wanted to develop an apparel brand, marketing simple, timeless, and unisex fashion.  
Below I included a series of initial logo drafts, first sketched out and then vectorized. Ultimately, the client chose the logo they felt best described the brand and the store idea. 

You may also like

Back to Top